Passion, Purpose, Profit

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Sidestep the #hustle and build a business you love.

"A thoroughly informative, optimistic, yet refreshingly real guidebook to surviving and thriving in small business" - Lucy Feagins, The Design Files

It's one thing to have a business idea, or even to start a creative business. It's quite another to scale it sustainably without increasing your financial and emotional stress. For most small business owners, what starts as something energising quickly turns into something overwhelming and energy depleting. You spend so much time in your business, it's hard to find any time to work on your business.

In this practical guide, in-demand business coach and creative consultant Fiona Killackey shows you how to scale the business without scaling the stress. From validating your business idea (whatever stage in its development), mapping out your money and specifying your business goals, through to hiring staff and defining your marketing plan, Passion Purpose Profit gives you a clear understanding of where you're going and exactly how you'll get there.

Complete with step-by-step tips and templates, as well as case studies of successful creative business owners, Passion Purpose Profit will have you empowered and excited about business again.

This is the ultimate practical guide to starting a small creative business in today's world.



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