We don't mind admitting - we’re alllll about aesthetic. Beautiful things are awesome. And, by the way, beauty purely for the sake of beauty isn’t shallow or superficial - it’s actually a human need. Beauty makes us feel good; it shows us what goodness there can be in this world. It allows us to experience life more richly, and to appreciate our senses. So yeah, we love beautiful aesthetics.
But Good Design is not just aesthetic.
Beyond just looking good, design actually has the ability to improve our lives, to give our days more joy and meaning, and to inspire us to show up as our best selves.
One of the biggest influences on our quality of life is the design of our home (and the other places we ‘live’ – our workplace, our schools, our public places).
In many ways, we become our environment.
Psychologists call it ‘Place Identity’, and it’s one of the fundamental building blocks of our sense of self.
Our spaces give us belonging, meaning and connection. They can calm and centre us, or give us inspired energy to live our lives. Our spaces also shape and colour our experiences, our feelings and yes, our behaviours.
What we choose to surround ourselves with can make all the difference in the world to how we feel, how we live, and how we show up in the world.
It's a very simple concept, but a profound and powerful one, too - because it also means, by changing the design of our spaces - even in small ways - we can change the way we see ourselves, and the quality of our lives.
When you give yourself good design, you’re saying to yourself: "This is who I am. This is what I deserve.” We’ve all bought or been given beautiful things we didn’t use - candles we didn’t light, a journal we never wrote in, lovely skincare we used once and not again. At Sunday, we believe in buying less but better, and then letting yourself have it and enjoy it. Don’t save anything for a special occasion – today is the special occasion, and you are the special occasion.
Good Design is saying to yourself: I value myself enough to give myself (and my family) a lovely, uplifting, inspiring environment. I deserve the best, and I deserve to be my best self.
Dignity is about knowing your worth, and seeing your worth reflected in the spaces you inhabit. Good Design is Dignity.
"Well-designed spaces are not just a matter of taste or a question of aesthetics; they literally shape our ideas about who we are and what we deserve in the world. That is the essence of dignity — and both the opportunity and the responsibility of design. For good. And for all.”
– John Cary
